YooSell

Privacy Policy

Last updated: 22 June 2026

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YooSell.co.uk – Privacy Policy

Last Updated: 22nd June 2026

1. INTRODUCTION

YooSell Group Ltd trading as YooSell (“YooSell”, “we”, “us”, “our”) is committed to protecting your privacy and handling your personal information fairly, lawfully and transparently.

This Privacy Policy explains:

  • what personal data we collect;

  • how we use it;

  • who we share it with;

  • how we protect it;

  • how long we keep it; and

  • your legal rights.

This Policy applies to:

  • visitors to www.yoosell.co.uk;

  • account holders;

  • sellers;

  • buyers;

  • advertisers;

  • contractors; and

  • any person using our services.

2. WHO WE ARE

Data Controller:

YooSell Group Ltd
Trading as YooSell

Registered Office:
36 The Hawthorns
Aylesford
ME20 7LJ

Company Number: 16781342

Email: hello@yoosell.co.uk

Website: www.yoosell.co.uk

YooSell is the Data Controller responsible for your personal information.

3. INFORMATION WE COLLECT

We may collect the following categories of personal information:

Identity Data

  • Full name

  • Date of birth

  • Username

  • Account details

  • Identity verification information

Contact Data

  • Email address

  • Telephone number

  • Postal address

Property Data

  • Property address

  • Property details

  • Property photographs

  • Floorplans

  • EPC information

  • Ownership information

Verification Data

Where required for AML or fraud prevention purposes:

  • Passport details

  • Driving licence details

  • Proof of address documents

  • Land Registry ownership checks

Financial Data

  • Subscription information

  • Payment records

  • Billing information

Important: Payment card information is processed by our third-party payment providers and is not stored by YooSell.

Technical Data

  • IP address

  • Browser type

  • Device information

  • Operating system

  • Website usage information

Marketing Data

  • Marketing preferences

  • Communication preferences

  • Newsletter subscriptions

Communications Data

  • Messages sent through the platform

  • Customer support enquiries

  • Complaint submissions

  • Feedback and reviews

4. HOW WE COLLECT INFORMATION

We collect information when you:

  • create an account;

  • list a property;

  • submit an enquiry;

  • subscribe to services;

  • upload documents;

  • contact us;

  • complete forms;

  • use our website;

  • participate in promotions; or

  • communicate with us.

We may also receive information from:

  • Land Registry;

  • identity verification providers;

  • fraud prevention services;

  • payment providers;

  • analytics providers; and

  • publicly available sources.

5. OUR LEGAL BASIS FOR PROCESSING

Under UK GDPR we rely on one or more of the following legal bases:

Contract

To provide services requested by you, including:

  • account creation;

  • subscriptions;

  • listings;

  • enquiries; and

  • customer support.

Legitimate Interests

Including:

  • operating the Platform;

  • fraud prevention;

  • platform security;

  • service improvement;

  • complaint handling;

  • business administration; and

  • marketing similar services.

Legal Obligation

Including compliance with:

  • AML obligations;

  • tax obligations;

  • fraud prevention requirements;

  • regulatory requirements; and

  • law enforcement requests.

Consent

Where required for:

  • email marketing;

  • cookies;

  • promotional communications; and

  • optional services.

You may withdraw consent at any time.

6. HOW WE USE YOUR INFORMATION

We may use your information to:

  • create and manage accounts;

  • publish property listings;

  • process subscriptions;

  • verify identities;

  • prevent fraud;

  • carry out AML checks;

  • communicate with users;

  • provide customer support;

  • process complaints;

  • improve the Platform;

  • analyse usage;

  • send service notifications;

  • comply with legal obligations; and

  • send marketing communications where permitted.

7. PROPERTY LISTINGS

Where you create a property listing, certain information may become publicly visible, including:

  • property address (where displayed);

  • property descriptions;

  • photographs;

  • floorplans;

  • EPC information;

  • seller contact methods provided through the Platform.

Users should carefully consider what information they choose to publish.

8. WHO WE SHARE INFORMATION WITH

We may share personal information with:

Service Providers

Including:

  • website hosting providers;

  • cloud storage providers;

  • customer support systems;

  • payment processors;

  • email providers;

  • CRM systems; and

  • analytics providers.

Verification Providers

Including:

  • identity verification services;

  • fraud prevention providers;

  • ownership verification providers; and

  • AML screening providers.

Property Advertising Partners

Where relevant to provide services, including:

  • Rightmove;

  • property portal partners; and

  • advertising platforms.

Professional Advisers

Including:

  • accountants;

  • solicitors;

  • insurers; and

  • compliance advisers.

Regulatory Authorities

Where required by law.

9. INTERNATIONAL DATA TRANSFERS

Some service providers may process data outside the United Kingdom.

Where this occurs, YooSell will ensure appropriate safeguards are in place, including:

  • UK adequacy regulations;

  • International Data Transfer Agreements (IDTAs); or

  • other lawful transfer mechanisms.

10. DATA SECURITY

We take reasonable technical and organisational measures to protect personal information.

Measures may include:

  • encrypted communications;

  • secure hosting;

  • access controls;

  • password protection;

  • staff training;

  • monitoring and auditing.

No system can guarantee complete security, but we aim to maintain appropriate protections.

11. DATA RETENTION

We retain personal information only for as long as necessary.

Typical retention periods may include:

  1. Account records = Up to 6 years after closure

  2. Subscription records = Up to 6 years

  3. Financial records = Up to 6 years

  4. Complaint records = Up to 6 years

  5. AML records = Minimum 5 years

  6. Marketing preferences = Until withdrawn

We may retain information longer where legally required.

12. YOUR RIGHTS

Under UK GDPR you may have the right to:

  • access your data;

  • correct inaccurate data;

  • erase data;

  • restrict processing;

  • object to processing;

  • data portability;

  • withdraw consent; and

  • complain to a supervisory authority.

Requests should be sent to:

hello@yoosell.co.uk

13. MARKETING COMMUNICATIONS

You may receive marketing communications where:

  • you have consented; or

  • we are otherwise permitted by law.

You can unsubscribe at any time by:

  • clicking the unsubscribe link;

  • updating your account preferences; or

  • contacting us.

14. COOKIES & ANALYTICS

YooSell uses cookies and similar technologies.

These may be used for:

  • website functionality;

  • security;

  • analytics;

  • advertising;

  • performance monitoring; and

  • user experience improvements.

Further information is available in our Cookie Policy.

15. CHILDREN

YooSell services are intended for individuals aged 18 years or older.

We do not knowingly collect information from children.

16. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time.

Updated versions will be published on the Platform and become effective when published.

17. COMPLAINTS

If you have concerns regarding how we process personal information, please contact:

Email: hello@yoosell.co.uk

You also have the right to complain to the Information Commissioner’s Office (ICO):

Website: https://www.ico.org.uk

Telephone: 0303 123 1113

18. CONTACT DETAILS

YooSell Group Ltd
Trading as YooSell
36 The Hawthorns, Aylesford, ME20 7LJ
Company Number:16781342
Website: www.yoosell.co.uk
Email: hello@yoosell.co.uk

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